Grab Their Attention, and Nail That First Impression
To say that how your website is designed is important is an understatement. In fact, covering everything from the colour of your site’s background to how it is laid out, it is difficult to overstate just how important good web design really is.
How your website looks will tell a lot of people everything they need to know about your business before they have even read a word, and so you need to get it right. Luckily, this is where we come in. We will design your website to appeal to your exact customer, make it easy for them to navigate, and give you the absolute best possible chance of turning a one-time visitor, into a long-term customer. Here at Zayn Digital a web design company in Melbourne, we have a passionate team of web designers who are dedicated to help you create a website that work for you. We operate with an iterative, responsive design process to make sure you will get a product that you are happy with. We are proud of the websites we design in our Melbourne, Toronto & Pakistan offices, and are confident you will be too.
Why Bother With Professional Website Design?
Okay so the website design is important but surely it can’t be vital? Surely it matters more what product or service I am actually offering? The substance of my company?
While providing value with your product or service is of course essential in order to keep customers, spread organically, and succeed long term as a business, the fact is you will never get to this stage without a well-designed website. This is because, no matter how much we were all taught as children not to, we all judge a book by its cover.
Think back to a time you saw a restaurant with blown-out lights on its sign, or were interviewing someone who turned up scruffy in a mess, or yourself came across a website that looked like it had been designed as a school project in the early 00s. Did you give them a chance? If you did, you are in the minority.
Most people would go to a restaurant, hire an employee, or use a website that looked like it cared about its appearance. This is because if it doesn’t pay attention to how it is perceived, how can you trust it would pay attention to anything else? You can’t, and most people don’t.
In fact, people tend to make up their mind about a website within just 0.05 seconds. This means you have just 0.05 seconds to impress them, and turn them from a curious visitor, into an interested potential customer.
Whether you like it or not, this means you have to take web design seriously.
What Does a Web Designer Do?
So now that we know why it is so important to get a high-quality web designer here in Melbourne, what do we actually do?
We will design a beautiful, clean, and easy to navigate website that will create the best possible user experience for your visitors.
We will work with you to get to the bottom of exactly who you are looking to attract, conduct extensive research into their pain points and customer profile, and design a unique website interface that is tailored to them. This process is half science and research, half art and experience, and we here at Zayn Digital are veteran experts of both. All this means you are getting a product that you know will appeal to the right people, and leaves you free to focus on what you do best: creating and selling a quality product or service.